For brands & sponsors
Turn your sponsorship into something fans come back to every week.
Your logo on the jersey, your brand at the ground, your campaign in the app — Fanzava builds a branded tipping hub around your sponsorship that runs every week of the season and feeds first-party data straight back to you.
The challenge
You know this challenge.
The sponsorship that's hard to put a number on.
A solid budget, a premium property, a season of activation — and a results deck that leans heavily on "brand awareness."
The activation that didn't outlast the campaign.
A short window of engagement, a leaderboard, a winner — and by the next match the audience has moved on.
The fan data that lives in someone else's system.
Every touchpoint runs through the league, the broadcaster, or the agency. The audience is yours in name only.
What changes
What changes when a brand runs on Fanzava.
A weekly hook for your sponsorship.
Your activation runs every match round, not just on launch week. Fans come back to set their tips, check the leaderboard, see the next prize.
Numbers you can take into the next budget meeting.
Signups, weekly returns, time on platform, engagement per dollar. The proof you need to justify the spend — and grow it next year.
First-party fan data, owned by you.
Every fan, captured directly. Fed into your CRM, segmented in your stack, used in your next campaign.
How it works
Built for the way brand teams work.
Full white-label — your brand, your domain, your email. Plug straight into your CRM and reporting tools. Run separate competitions for separate properties or sponsorships. Stand up a new activation in days.
Designed for organisations like yours.
Coming soon — real customers, named as they arrive.
Pricing
Pricing and access.
Brands run on an enterprise licence — full white-label, dedicated support, custom contract, SSO, data residency. Pricing scales with audience size and the level of activation you need.
Due diligence
Questions brand teams ask.
Can we run separate competitions for separate sponsorship properties?
Yes. A single brand hub can run multiple competitions in parallel — each one branded around a separate sponsorship property, with its own leaderboard, prizes, and reporting. A global beverage brand sponsoring both a World Cup activation and an ongoing Premier League partnership, for instance, can run them as distinct competitions inside one Fanzava licence.
Does any Fanzava branding appear on the fan-facing experience?
No. Enterprise hubs ship with full white-label across every surface — your domain, your logo, your colours, your email sender, your typography. The fan experience is your brand end to end; Fanzava is invisible.
Can the data flow directly into our existing CRM?
Yes. Fanzava emits twelve lifecycle webhook events — signup, first tip, milestones, inactivity signals, prize-eligible — into HubSpot, Salesforce, Klaviyo, Mailchimp, or any system that accepts webhooks. Enterprise tier includes unlimited integrations and custom event mapping. Every signup, tip, and engagement moment can land in your CRM in near-real-time.
How fast can we go live for a new activation?
The platform itself stands up in a day. Total timeline depends on your team's configuration and sign-off cycles — branding, prize structure, audience invite mechanics, internal review. Talk to our team about a project plan sized to your specific activation.